A word from the CEO
In life as in work, I’m driven by passion.
As a lifelong watch enthusiast and collector, I’ve spent years sharing this passion — first as a moderator on France’s largest watchmaking forum, then through my own photography on Instagram, where I captured the beauty of timepieces that inspire me every day.
Through these encounters, I built friendships and, eventually, met an Australian entrepreneur whose company I later acquired.
In October 2018, I officially took over ZEALANDE®, determined to take this young brand further — to make it the benchmark for high-end rubber straps designed for prestige watches.
Today, with a growing team that shares the same dedication, I’m proud to design and offer products that combine comfort, precision, and style — straps worthy of the world’s most iconic watch brands.
I hope you’ll feel the same passion that drives us each day, and that you’ll enjoy discovering the ZEALANDE® experience as much as we enjoy creating it.
Alexandre P.
CEO of ZEALANDE®
Premium quality, without compromise
At ZEALANDE®, we make no compromises on what defines excellence.
Our vulcanized FKM rubber straps, crafted the best manufacturers in this domain, embody our vision of a truly premium watch strap — one that unites cutting-edge materials, expert craftsmanship, and unwavering consistency.
Renowned for their strength, elasticity, and resistance to wear and temperature changes, our straps are built to endure.
The result: a flawless finish, refined details, and a perfect harmony with your watch — whether as a complement or a true alternative to its original metal bracelet.
Unmatched comfort and elegance
Our straps are designed to move with you.
Thanks to the natural flexibility and unique texture of premium FKM rubber, ZEALANDE® straps offer a level of comfort that feels effortless — probably among the most comfortable in the world.
Available in deep, vibrant colors, each strap enhances the elegance of your timepiece while expressing your personal style.
Accessories with character
Because your watches deserve protection and style beyond the wrist, we’ve designed a range of leather pouches — handcrafted in Europe from premium materials, available in several refined colors.
Functional, elegant, and timeless, these pouches are the perfect travel companions for your watches.
And for those who love precision and detail, our assembly tools — pliers and screwdrivers designed for strength and accuracy — allow you to change your ZEALANDE® straps easily, whenever you wish.
ZEALANDE® – Comfort. Craftsmanship. Character.
